Presa K9

Presa K9 is a dog training business based in Scotland, offering one to one sessions, group training and structured pack walks. The trainer wanted a website that felt grounded, trustworthy and focused on real world results rather than hype or clichés.

We began by shaping the brand identity, setting a calm and confident tone of voice supported by a clean visual direction. The aim was to create a professional feel that reassures owners and reflects the balanced training philosophy behind the business.

The full website was then planned and written from the ground up. Each service section was created with clarity in mind, guiding potential clients through one to one training, group sessions and pack walks with concise explanations of what each option delivers. The copy was written to feel knowledgeable and composed, avoiding overused industry phrases while keeping the message clear and reassuring.

User flow was a priority. The site includes a structured enquiry process that helps owners choose the right service or request guidance if unsure. Testimonials, outcomes and trainer background were presented in a way that builds trust without overselling.

The final result is a calm and credible online presence that reflects the trainer’s expertise and supports long term growth. Presa K9 now has a professional website and brand identity that aligns with its values and gives clients a clear understanding of the training approach.